Edinburgh, Birmingham, Leeds, Manchester, Northampton
“This role combines CRM expertise, relationship intelligence, reporting, stakeholder engagement and operational marketing automation responsibilities, helping colleagues across the firm maximise the value of client, relationship and communication data.”
Role purpose
As a Senior CRM Systems Executive, you will play a leading role in the operation, development and adoption of the firm's CRM platform, while supporting the day-to-day operation of the firm's marketing automation platform.
Working as part of the Marketing Operations team within the BD & Marketing department, you will support the Senior CRM & Digital Manager in delivering the firm's CRM objectives, data quality initiatives, reporting roadmap and platform priorities.
You will act as the operational lead for CRM, helping colleagues across the firm make effective use of relationship information, reporting capabilities and business development insight. You will also support the effective operation of the firm's marketing automation platform, helping ensure communications activity is delivered efficiently and in line with agreed processes and standards.
Core responsibilities
CRM platform leadership & administration
Data quality & relationship intelligence
Reporting, analytics & business insight
Marketing automation platform support
Training, adoption & user engagement
Supporting responsibilities
Stakeholder collaboration
Supplier & platform management
Continuous improvement & innovation
Skills & qualifications
We are looking for an individual with strong CRM, analytical and stakeholder engagement skills, alongside experience of supporting marketing automation activity and a genuine interest in data, insight and business development.
Essential experience
Desirable experience
Personal qualities
The firm
Shoosmiths is the law firm clients choose for excellent service, incisive thinking and above all for our ability to focus on what matters. From offices across the UK and Brussels, we support some of the world’s most exciting and ambitious businesses; amazing clients making an impact. We empower our people to be their authentic selves and deliver together in supportive teams committed to excellence and innovation. The first top 50 law firm to achieve ‘Platinum Standard’ Investors in People, our values and culture are not just words on our website but are the heartbeat of the firm.
We have an outstanding benefits package to complement our competitive remuneration system. In addition to the competitive salaries, great working environment and high-quality work, we believe that all staff should be rewarded for their commitment to the continued success of the firm through a comprehensive and flexible range of benefits.
To discover more about our benefits, please visit: Benefits Package
Shoosmiths is proud to be a Disability Confident Employer. Disability Confident is a government scheme designed to encourage employers to recruit and retain disabled people and those with long term conditions. The Disability Confident scheme replaced the Two Ticks Positive about Disabled People scheme. We had been accredited as a two tick employer for many years - Disability Confident broadens and develops that original commitment, and demonstrates we have adopted a proactive approach to employing disabled people and developing their abilities.
As part of our accreditation, we commit to interviewing any applicants with a disability who meet the essential criteria for each vacancy. In some circumstances we may only be able to interview those that best meet the essential criteria due to the volume of applications received.
Further information on the Disability Confident scheme is available at gov.uk/government/collections/disability-confident-campaign
We are committed to ensuring our recruitment process is inclusive and accessible to and usable by everyone. If you have a disability or long-term condition and would like to receive information in a different way, or need us to make any adjustments, changes or do anything differently during the recruitment process, please get in touch with the Talent Acquisition team. We can consider your needs and requirements, and how we can assist you to apply for our roles. For example we can provide a copy of our application via email so that you can complete it using your own accessibility software.
